What Does A Web Multimedia Company Look For In Voice Talent? PART 2
Thursday, January 8th, 2009 Posted in Finding Work, General Info, Marketing | No Comments »In yesterday's Q&A blog post with Jeff White from White Wolf Group Multimedia Production, I asked him about his company and what they look for in voice talent. Today he talks about the current trends and future for the voice ...
What Does A Web Multimedia Company Look For In Voice Talent?
Wednesday, January 7th, 2009 Posted in General Info, Marketing | No Comments »I came across Jeff White today when I registered with yet another social media site called, Fast Pitch. It's a Social Network for Business Networking Professionals to market their business, press, blogs, events and networks. There are tons of these ...
Voice Over Industry Trends. Quantity vs. Quality
Monday, January 5th, 2009 Posted in Finding Work, General Info, Marketing | No Comments »Who better to ask about voiceover business trends than someone who's in the middle of the voice over industry? In tomorrow's podcast interview ( Tuesday January 6th) I ask Voicebank.net's Chris Miyamoto that question. Since he's in sales for the ...
Should You Add The Visual to The Audio To Brand Your Voice?
Monday, December 29th, 2008 Posted in General Info, Marketing | No Comments »In tomorrow's podcast (Tuesday December 30) I continue my conversation with Video Voicebank's Chris Miyamoto on branding and voice over. He's often out in the field talking with producers and advertising executives which gives him a unique perspective on what ...
Randy Thomas Does Book Signing Event for Her Book, Voice For Hire. Big Turnout!
Wednesday, September 24th, 2008 Posted in General Info, Marketing, Voice Over Instruction | No Comments »The other night at Barnes & Noble bookstore in Los Angeles, Randy Thomas wowed the crowd with her stories about announcing for the Academy Awards and doing promos for Entertainment Tonight, The Insider and the Democratic Convention, as she promoted ...
Can Women Break Through The Promo Glass Ceiling?
Thursday, August 28th, 2008 Posted in General Info, Marketing | No Comments »With Hillary Clinton's speech at the Democratic National Convention and her Presidential campaign, it does seem that women are making serious strides and leaving glass chards in their wake everywhere. But what about in the world of Voice Over? In my ...
Should We Speculate On The Specs? What’s Your Strategy?
Thursday, August 21st, 2008 Posted in Actor, General Info, Marketing, Voice Over Instruction | No Comments »Ahh the voice-over specs. Those little descriptions at the top of audition copy telling us what the client is looking for. But what if the specs are non-specific or overly specific? Do we jump through voice over hoops to try ...
Do You Still Need To Be in Los Angeles To Make It In The Voice Over Big Leagues?
Thursday, August 14th, 2008 Posted in Actor, Beginners, General Info, Marketing | No Comments »With all the ISDN, phone patch and MP3 technology, the world has gotten smaller for Voice Over, opening up opportunities to aspiring voice talent all over the country (and the world). Sometimes all you need is a home studio or ...
Are Voice Over Conferences Another Way To The VO Path To Success?
Friday, August 8th, 2008 Posted in General Info, Marketing | No Comments »The usual voice over path is taking classes, getting the demo and getting an agent. Now, it seems that Voice Over conferences are a part of that path. The question is, How do they help you with your career? I'll ...
Los Angeles Voice Over Conference This Week- “Voice 2008″
Wednesday, August 6th, 2008 Posted in General Info, Marketing, Voice Over Instruction | No Comments »The VoiceOver International Creative Experience conference starts this week in Los Angeles at the Century Plaza Hotel. Check out the networking event on Thursday evening. I'll be there and reporting back with interviews and blogs about the latest in the VO ...
Do We Really Need To Work That Hard?
Monday, July 28th, 2008 Posted in General Info, Marketing, Voice Over Instruction | 3 Comments »There are many approaches to success in the voice over industry. Every teacher, school, coach and VO expert has their "secret" to a lucrative voice over career. I've found that eventually you find what works for you. No secret there. ...
Where Can We Find Out More About New Media? The Upcoming Expo in Las Vegas
Friday, July 25th, 2008 Posted in Finding Work, General Info, Marketing | No Comments »With all the New Media talk this week on Voice Registry's site (see the Q&A with Wayne L. Henderson Wednesday and Thursday) there's a way to learn even more about this growing industry. The New Media Expo is happening August ...
“Out Of The Booth and Away From The Mic” How Do We Do It? Part 2
Thursday, July 24th, 2008 Posted in Finding Work, General Info, Interview, Marketing | No Comments »Yesterday's blog post was a Q&A I did with Voice Actor/New Media guy Wayne L. Henderson. I asked him how he got into New Media and how his voice over career was impacted. In part 2 I continue with my Q&A ...
“Out Of The Booth and Away From The Mic” How Do We Do It?
Wednesday, July 23rd, 2008 Posted in Finding Work, General Info, Interview, Marketing | No Comments »The Voice Over world is changing just like so many industries in this economic climate. As I always love to say, We need to think out of the booth and away from the mic. One way is to jump into ...
New Media=New Voice Over Opportunities
Monday, July 7th, 2008 Posted in Actor, Finding Work, General Info, Marketing | 1 Comment »Podcast veteran and New Media expert, Doug Welch, says this is just the beginning for the slew of opportunities heading towards producers, writers, actors AND voice talent! So what exactly is podcasting? Doug answers that question in my Voice Registry podcast ...
Internet Radio….A New Opportunity To Get Your Voice Out There
Thursday, July 3rd, 2008 Posted in Actor, Finding Work, General Info, Marketing | No Comments »A few days ago I was part of an internet radio play, Prelude To Revolution, in honor of The 4th of July holiday (written by Michael Lawshe and Keri Dearborn). Voices from all walks of life were there. Some ...
The Hand Written Note…A Winning Marketing Strategy (Margaret Lorenz’s Steve Jobs Story)
Monday, June 30th, 2008 Posted in Actor, General Info, Marketing | No Comments »Relatively new voice actor, Margaret Lorenz, went from cushy corporate America to the uncertain life of voice over. But, she brought with her a sales and marketing background that has proved to be a key part of her rapid ...
Sirius/XM Satellite Radio Merger? Good News For Voice Talent!
Wednesday, June 18th, 2008 Posted in Actor, Finding Work, General Info, Marketing | No Comments »I came across this in Brian Haymond's blog, "Behind the Mic". Seems if the Sirius and XM merger happens, it could be good news for voice talent! Check out Brian's blog. Here's an excerpt. "I just read that the FCC Chairman, ...
Why you should get more than just a “.COM” after your name.
Friday, May 30th, 2008 Posted in Actor, Marketing | 1 Comment »If you are serious about the VO world and making it big, you need to know that marketing yourself WELL is an important part of getting to be successful. As much as you hear “It’s a small world”, don’t forget ...
To Demo or Not to Demo? What’s in a Great One?
Wednesday, May 21st, 2008 Posted in General Info, Marketing | 1 Comment »Seems like it's a fairly easy answer, but Amber at Voicebank.net gets this question constantly. So, what makes a great demo? Should we have several demos for all the voice over categories? Or should we even have demos at ...
International Radio & Creative Production Summit
Friday, May 16th, 2008 Posted in Marketing, Q & A | 1 Comment »I thought I'd check out Bob Souer's blog to see what he's been up to and voila....He's got news about another event for voice talent! And it's the same weekend as the Voice Over Conference (August 8th & 9th). ...
Deal or No Deal
Wednesday, April 30th, 2008 Posted in General Info, Marketing | 4 Comments »It has probably happened to a lot of you as non-union voice talent (yes, I am still non-union, in LA!). You go in to do a voice over job and it ends up being different than you expected. It's ...
The San Francisco Voice Over Market- Q&A with Voice One’s Elaine Clark
Friday, April 25th, 2008 Posted in General Info, Marketing, Q & A | No Comments »I've known Elaine Clark for years, when I began studying voice over in San Francisco. Elaine's very successful school, Voice One , is one of San Francisco's best known places to train for voice over (and on-camera acting). Not ...
Online Marketing-More than SEO (Search Engine Optimization)
Friday, April 18th, 2008 Posted in General Info, Marketing | 1 Comment »Okay I stand corrected on my blog post from April 3rd on Search Engine Optimization thanks to the person I was quoting from in his blog, Peter O'Connell. When I wrote " The internet is like the biggest shopping mall ...
Podcamp DC – The New Media UnConference
Thursday, April 17th, 2008 Posted in General Info, Marketing | 2 Comments »I'm off to Washington D.C. today to go to the Podcamp DC conference. Podcamp DC is an "unconference" focused on educating participants on how to use, implement and share any/all new media tools including, podcasts, videocasts, blogs, Second Life, Facebook, and ...
The Latest “Secret” to Voice Over Success?
Monday, April 14th, 2008 Posted in Casting Director, General Info, Marketing | No Comments »When I interviewed Rick Zieff for tomorrow's Voice Registry podcast (Tuesday April 15) it was clear he wears many more hats than his voice talent beret. He also casts, produces, directs and teaches. Which begs the question, should performers ...
Audiobook workshop coming to Los Angeles
Friday, April 11th, 2008 Posted in General Info, Marketing | No Comments »I don't see audiobook workshops very often. And since this week has been about audio books (my podcast interview with the wonderful Alfred Molina part 2) and radio plays ("The Highest Tide") I thought it seemed apropros to blog about ...
Searching For Your Voice- SEO and Voice Over Marketing
Friday, April 4th, 2008 Posted in General Info, Marketing | 2 Comments »What I've discovered with the New Media craze is it's all about SEO or...Search Engine Optimization. Sounds like a complicated concept but it's pretty simple. You have to be easily searched. So whether you're offering voice over services or selling ...
A Little Voice Over Face Time
Wednesday, April 2nd, 2008 Posted in General Info, Marketing | 2 Comments »I was talking to longtime voice actor (just one of his many talents!) Martin Jarvis the other day about how technology has changed the voice over industry significantly. Martin is one of those performers who likes going into his agent's ...
The Voice Over Demo and Scripts
Friday, March 28th, 2008 Posted in General Info, Marketing | 1 Comment »This week has had the theme of voice over marketing thanks to Voicebank.net, Amber Dahlin's Q&A with me Wednesday and Thursday. She just emailed me that one of the most common questions (one she was asked again yesterday from a ...